Monthly Archive for August, 2008

Note on Gary Vaynerchuk Keynote

I’m here at the opening keynote presentation being given by Gary Vaynerchuk of Wine Library TV, ahere are some notable thoughts and quotes:

“We’re living in the golden age of personal branding.”

“Content is king, but marketing is queen, and the queen runs the household.”

You need to be everywhere. If you’re not using TubeMogel, you’re a clown. Like ‘boo-boo-boodooloo’ clown.”

“Legacy is bigger than currency.”

“Stay on brand! If you go off-brand, people will be confused.”

“It’s about being real and putting out good content.”

“38% of people who watch Wine Library TV, listen to Wine Library TV.”

“You’re waay too hot for audio!” - to a female questioner.

“You will not control your message. You are going to be defined by the universe, so you’d better get good real quick.”

“Patience and community!”

“The signs that I put up for my lemonade stand were more important than the lemonade.”

I’m pleased to see this speach is being streamed.

2nd day in Las Vegas

I’d promised myself I was going to sleep late this morning as it’s my vacation, I had nowhere I needed to be and the bed is so comfortable… of course, I didn’t. I was awake at 4AM and showered and having an omlette by 5AM.

However, since none of my usual friends started showing up until later in the day, I alternated between working on my PowerPoint file for tomorrow and napping. Oh, and I went down to the deli next to Superbook, where they have all the horse races and baseball games on huge television screens alongside the odds for the gamblers who sat in huge lounge chairs below, making their bets and watching the results… anyway, I went to the deli and had a meatball sub, which, at $12 was the most inexpensive meal I’ve had here yet!

Jason and Melanie Van Orden drove down from Utah along with Sterling, and we four went together to have a late dinner at Benihana. I decided to splurge and had filet mignon with shrimp which, after taxes and tip ran about $65.00. Personally, I thought it was a good dinner, but not $65.00 good. I’ve had better steak in Texas.

Afterwards, I came back upstairs and finished my PowerPoint presentation, and did a trail run-though that lasted 50 minutes! As I’ll only have one hour for my presentation tomorrow, I’ll either have to talk faster or skip over topics entirely.

For now, I think I’ll set the alarm for 6 or 7AM, crawl under the soft, clean sheets and go to sleep.